Magazine collaterals + layout designs for women

Editorial Design

● Visual concept development
● Layout and design
● Digital content creation
● Art direction
● Production coordination
● Trend analysis
● Picture Reseach

Work Responsibilities

Editorial Spreads visually compelling editorial layouts including features, and special sections.

Digital Content Creation designed graphics for ELLE’s digital platforms, including the website, social media, and newsletters. (Posters, flyers, banners, and brochures for events and promotions.)

Client Moodboards provide art direction for product photo shoots and other visual projects.

Key Deliverables

Timeline

June 2017 – Jan 2018

Young, modern, sophisticated and captivating women that are 25 and above age.

Audience

Organization

Elle India

Elle Magazine
Editorial design

Editorial layouts for high-profile spreads on different sections like Fashion, Beauty, Features, Lifestyle, collaborating closely with photographers, stylists, and editors.

Published Issues

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Published Issues *

Elle August, 2017 to Elle January 2018

Digital Assets

Social media channels

Created digital graphics for the ELLE website, social media channels (Facebook, Instagram, creatives, newsletters , email campaigns, and digital ads.)

Marketing Material

Designed marketing collateral such as posters, flyers, banners, and brochures for events and promotions.

Fashion & beauty events & promotions

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Fashion & beauty events & promotions *

Health & beauty events

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Health & beauty events *

Asset Management

Board Prints: Before any issue went to print, I put up mini prints of the pages on a big board, to see how content and colors are in flow. This ‘board viewing’ exercise provided with holistic picture of how the magazine looks and then helped supervisors and seniors take decisions on the same.

Art Direction

Provide art direction and oversee the visual aspects of photo shoots.

Fashion footwear

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Fashion footwear *

Client Moodboards

Moodboards for shoots and art direction concepts

Beauty & Fashion

Picture Research

Picture Research - Agency Images, Pixelle, Pinterest, Old Archives

Thematic photo research

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Thematic photo research *

My Elle Experience

  • Designed cover art and feature spreads that enhanced reader engagement and visual appeal.

  • Developed innovative design solutions that contributed to a 15% increase in online readership.

  • Recognized for creativity and attention to detail, leading to the inclusion of several works in major fashion issues.