SRISHTI
ARORA NYC
OPEN TO REMOTE / RELOCATION
01 / INTRO AI INTERFACES BRAND SYSTEMS PRODUCT DESIGN EXPERIENCE DESIGN

I design &

Senior designer and strategist shaping research-led brand systems, audience-facing experiences across luxury, fashion, publishing, editorial and emerging technology. I help teams build products, brands and experiences that people trust.

SELECTED COLLABORATIONS SWAROVSKI
ELLE · DK · GENSLER
PRACTICE RESEARCH
STRATEGY · STORYTELLING
AVAILABILITY OPEN TO SENIOR
/ LEAD ROLES
HOW I WORK
RESEARCH-LED STORYTELLING + SYSTEMS SCROLL ↓

Portfolio / Brand & Digital Design

Selected work.

Visual identities, editorial stories and digital experiences across luxury, publishing, technology and community.

01 Brand / Campaign / Retail

Swarovski

Translating a global luxury identity into locally resonant campaigns across digital, print and retail touchpoints.

Discipline
Campaign Design · Visual Design · Retail Communications
Industry
Luxury · Fashion & Accessories
View project
Form / Light / Structure 01
Illustrative study
Crystal geometry
02 Editorial / Information Design

DK
Publishing

Making complex children’s non-fiction accessible through typography, visual hierarchy and editorial storytelling.

Discipline
Book Design · Information Design · Editorial Systems
Industry
Publishing · Children’s Education
View project
Type / Image / Hierarchy 02
Illustrative study
Page architecture
03 Research / Product / Service

Saathi

A digital-learning concept helping adults aged 65+ in India build confidence with everyday technology.

Discipline
UX Research · Product Design · Service Design
Industry
Digital Learning · Inclusive Technology
View project
Learn / Practise / Connect 03
Illustrative study
Learning pathways
04 Editorial / Visual Storytelling

ELLE India

Giving fashion, beauty and culture stories a distinct editorial voice through imagery, typography and pacing.

Discipline
Editorial Design · Typography · Visual Storytelling
Industry
Fashion · Beauty · Media
View project
Image / Type / Rhythm 04
Illustrative study
Editorial composition
05 Brand / Website / Community

SPNA

A connected brand, website and communication system for Stuyvesant Park Neighborhood Association.

Discipline
Brand Identity · Web Design · Campaign Systems
Industry
Nonprofit · Community & Public Space
Park / People / Participation 05
Illustrative study
Community connections
Srishti Arora — Brand & Digital Design Identity / Editorial / Digital Experiences